![Reddit Keeps Removing Google’s Search Liaison’s Comments From Threads Reddit Keeps Removing Google’s Search Liaison’s Comments From Threads](https://s3.amazonaws.com/images.seroundtable.com/reddit-google-scrub-1711989981.jpg)
Reddit moderators in the SEO channel continue to remove the responses that Danny Sullivan, the Google Search Liaison, is posting in response to some SEO and Google Search-related questions. It is somewhat comical to see this, because you’d think any forum would want an official Google representative to reply to their users questions.
For example, there is a thread on Reddit named How many bloggers will remove their TOC plugins? It specifically talks about Danny’s comments on X about SEOs removing TOCs, table of contents, from their web pages.
Danny Sullivan posted a long reply, which I captured before it was removed, but it was removed. He then replied four more times and those were removed.
Here was his reply that was removed:
I addressed this in multiple replies out on X. Seems worth repeating here. The point of the post (the whole thing was here) was this:
“Any question you have about making content for Google will come back to this principle. ‘Is this content that my visitors would find satisfying?’ If the answer is yes, then do that, because that’s what Google wants.”
That’s it. As part of making this broad point, I listed some things I’ve seen people do because — as I qualified in the things I listed — it seems like they might be doing them because they somehow believed that having them would rank them better. Here’s what I said about tables of contents:
Weird table-of-content things shoved at the top because who knows, along the way, somehow that became a thing I’m guessing people assume ranks you better
There’s no inherent “SEO value” to us if you have — or don’t have — a table of contents. Your readers might value it. If so, do it. But if you’re doing it or any content thing because you think “this is the thing I heard second-hand, third-hand, whatever, is the thing that makes you rank better on Google,” then you’re entirely missing the point that what our ranking systems are trying to reward is content that is designed for what people like.