I am seeing some early signs of another Google search ranking algorithm update, as the Google search results seem more volatile than normal and there has been an increase in SEO chatter.
The chatter is a bit off, meaning I am not seeing a huge amount of chatter relative to what many of the Google tracking tools are showing. So I asked more on Twitter and SEOs are seeing swings with their rankings, more so, out of the norm for them.
As a reminder, we had reported on four previous unconfirmed Google Search ranking updates; one around June 6th then around May 22/23rd, then around May 17t, then on May 10th and the other around early May. There were some other signs of an update between but honestly, I did not cover it because not all the marks I track hit on those.
Google Tracking Tools
This time, lets start with the rank checking tools, which many have been hot for the past few days or more, but some spiked more so today.
RankRanger (this should heat up in a couple of hours):