Google has greatly expanded and clarified its documentation around how Search Appearances work within the Google Search Console reports. Google wrote on X, “We improved our documentation on Search Appearances supported in Search Console.” Daniel Waisberg from Google said, “I’ve been asked about this 1000 times, hope you’re all happy now.”
The documentation now shows a table format that explains the supported appearances with a short description, the API value, and the bulk export field. Here is a snippet of what it looks like:
You can see the full documentation over here.
Here are the supported search appererances:
- AMP articles: A visually enhanced search result for an AMP page. The result can be free-standing or part of a carousel of similar result types. AMP article rich results are also counted as rich results. Search Console API value = AMP_TOP_STORIES and Bulk data export field = is_amp_top_stories
- AMP non-rich results: A plain text and link search result for an AMP page. Search Console API value = AMP_BLUE_LINK and Bulk data export field = is_amp_blue_link
- AMP on image result: An image hosted on an AMP page that appears in a search result. Search Console API value = AMP_IMAGE_RESULT and Bulk data export field = is_amp_image_result
- Android app: An Android app page result in a mobile search. Search Console API value = SEARCH_APPEARANCE_ANDROID_APP and Bulk data export field = is_search_appearance_android_app