Google Ads will be updating its generic Circumventing Systems policy this month. The change will “clarify that the policy prohibits repeated and simultaneous policy violations across any of your accounts, including using two or more accounts to post ads that violate any Google Ads policy,” Google posted.
The update will happen this month and those who are found in violation risk their accounts being suspended.
Google said it takes “violations of this policy very seriously and consider them egregious.” Google added that if they “find violations of this policy,” they “will suspend your Google Ads accounts upon detection and without prior warning, and you will not be allowed to advertise with” Google Ads again.
Google’s circumventing policy for Google Ads is not new, Google explained, that “engaging in practices that circumvent or interfere with Google’s advertising systems and processes, or attempts to do so” is not allowed.
Here is what Google posted for this specific policy in terms of some examples:
- Cloaking (showing different content to certain users, including Google, than to other users) that aims at or results in interference with Google’s review systems, or hides or attempts to hide non-compliance with Google Ads policies, such as:
- Redirection to non-compliant content
- Using dynamic DNS to switch page or ad content
- Manipulating site content or restricting access to so many of your landing pages that it makes it difficult to meaningfully review your ad, site, or account