SEO

What Is Keyword Difficulty? Keyword difficulty (or SEO difficulty) is a metric that estimates how hard it is to earn a prominent, unpaid position for a given search engine query.For example, “iphone” has a very high difficulty score.…

Google sent out emails a couple of days ago to businesses asking them to register their Automated External Defibrillator (AED) with Google Business Profiles. Google said, "you could save lives" if you do it."This can…

Google has ended support for the video carousel (limited access) markup documentation and the associated rich results because after testing the structured data they realized that it wasn’t useful at scale. Site publishers who use this…

You probably know Schema Markup for its ability to help pages achieve a rich result. But did you also know that you can use Schema Markup to build a reusable content knowledge graph for your organization’s web content? When SEO…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google March core update still is causing volatility and it is…

Google announced updates to its Maps and Search products on Monday aimed at helping users find and choose more sustainable transportation options over gas-powered vehicles. James Byers, Google Search’s Group Product Manager, states: “When…

Do you know what good looks like? Building on the example above, a skill set that will become increasingly vital for success is the ability to understand and anticipate consumer tastes and preferences. As markets become more…

Brave announced their new privacy-focused AI search engine called Answer with AI that works with its own search index of billions of websites. Their current search engine already serves 10 billion search queries per year which means that…

Have you ever come across a short video that breaks down a complex product or idea into bite-sized, easy-to-digest pieces? That, my friend, is an explainer video. These nifty little creations are like movie trailers for your brand, product,…

Martin Splitt from Google posted a one-line question asking, "Should we do something to explain the crawl stats report in GSC?" This was posted on Mastodon, which has a small audience, but the responses were pretty…