On Friday afternoon, I was able to play a bit with Bing Deep Search, Microsoft’s “enhancement” to Bing Search that provides a “deeper and richer exploration of the web.” And honestly, my quick impression was that I was not too impressed, mostly because some results were not returned and because it took about a full minute for it to provide results.
Mikhail Parakhin from Microsoft said they are still testing it.
Microsoft announced Deep Search on December 5, 2024 and has since then not provided much of an update outside saying one day it might come to Bing Chat/Copilot when it gets faster. But I have not seen many people see Deep Search in the wild since. That is until Friday afternoon.
On Friday afternoon, after Shameem Adhikarath spotted it in the wild, I tried and I also was able to see it, so I wrote up my quick thoughts on Search Engine Land.
We knew Bing Deep Search was super slow but I didn’t realize how slow that really was. It took over a minute for most searches and some of the searches I tried return a response that read “Sorry, I can’t help with that” and I should “Search for something else.”
Here are some screenshots I grabbed of my searches:
I no longer see this Deep Search icon – I suspect they released this feature too widely on Friday afternoon and pulled it back shortly after.
Here is where it is generating an answer (really giving you query refinements in a smarter way):
