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YouTube explains why channels experience drops in performance. Here’s how to answer the question “why is my watch time decreasing?”This information is provided on YouTube’s Creator Insider channel to help people understand how to analyze…

YouTube Studio is receiving three updates on mobile and desktop that will help creators stay informed on data that matters to their channel.The updates include:Improved realtime cardsAn inbox for channel mentionsHashtag autocomplete…

Facebook shares 11 tips for creating better video ads, which are based on the latest research into what’s working right now.Findings from this research are published in a Facebook-commissioned report on social online video…

YouTube is overhauling its search results with changes to the visual presentation of SERPs as well as the types of content returned.The updates to YouTube search include three significant changes:Improved visual presentationAutomatic…

Snapchat is introducing a tool called Snapchat Trends that highlights the most popular keywords shared with users in public stories.In addition, you can search for any keyword in Snapchat Trends to find out the level to which it’s being…