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While banner blindness is steadily killing traditional advertising, marketers looking to increase their brand exposure are finding new ways to expand their audiences and generate quality leads. Sponsored content is one of these ways. In…

Google's John Mueller explained that you really need to look at your site as a whole when determining if your site is quality or not. Do not simply look at the pages Google did not index or the pages Google does not show in the…

It looks like Google is testing embedding links in featured snippets again. It is hard to find examples of this but Brodie Clark and a few others spotted some examples. We first reported on this last November and then saw it come…

Google's John Mueller said that sometimes Google can treat a large lead generation form or call-to-action as an ad if the content on the page is not on the same topic as what is in the lead gen form or CTA. And when that happens,…

Starting Thursday, September 9, 2021 and going on through even today, September 13th, there has been a lot of chatter and volatility in and around the Google search results. It has not really cooled or calmed down, not yet, at least.…

In part one with Dan Shure we followed up on his previous advice around Google core updates and what you can do to improve your site after a core update. In part two, we talk about using buyer guides in your SEO strategy.Buy Guides…

Google's John Mueller said that he does not believe that the new content-visibility CSS that modern Chrome browsers support won't impact Google Search. It may impact the speed of your pages, that can impact your core web vitals but…

What are the real reasons Google is rewriting title tags? What technology is powering these article rewrites and what does it mean for how publishers and search marketers write title tags?Data Collection Before Title Tag Rewrites?In May…

You can’t talk about SEO without mentioning keyword research. It’s like eating a grilled cheese sandwich without the cheese.Most SEO marketing campaigns start with keyword research. (Or at least they should ????).To be honest, keyword…

When you Google a query, you’ll likely receive a list of web pages as a result. But did you know that you can use Google to find more than standard web pages?Google can help you find books, documents, spreadsheets, presentations, Adobe…