Chris Barnhart 9408 posts 0 comments

What is paid search? Paid search is a form of digital marketing that lets advertisers show ads on major search engines. Paid search is based on a pay-per-click (PPC) format, which means that you only pay for the ad when someone clicks on…

Google’s John Mueller offered his feedback on the SEO practice of linking out to authoritative websites. John Mueller explained the background of this SEO tactic and offered Google’s point of view about it, saying that it doesn’t really…

With that said, incorporating an SEO strategy into your marketing efforts is a long-term process.Depending on the keywords you want to rank for, it could take months or even years to get your content to show up (or rank) on the first page…

Hyperlinks are a fundamental part of the Internet; you likely clicked on a few to land on this page. While they’re mostly used to navigate websites and applications, they can also boost your SEO campaigns. What Is a Hyperlink?A hyperlink…

The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.Competitive research is a common and necessary task in any marketing landscape. This practice is…

Setting up and optimizing a Shopify store is faster than ever, thanks to the creation of SEO apps and tools that easily integrate with this popular ecommerce platform.Studies have shown that the first organic search result in Google will…

Does Google use data around how many times a site is bookmarked in Chrome as a ranking factor?I have to admit, I hadn’t heard about this one when asked to look into it. And when I went looking to see if Search Engine Journal has ever…

In part one, we spoke about Charley Spektor’s background and the joys of working on the Home Depot project and link building around that. (0:34) Discovering New Keyword Opportunities In Google Search Console:Google Search Console is…

I know I sound like a broken record but yet again, we have another unconfirmed Google search ranking algorithm update over the weekend. This one is off the charts, huge, massive, and all those fun adjectives, according to the…

Malte Ubl, a Technically a Software Engineer at Google, announced on Twitter that Google has finally dropped officially support for Internet Explorer 11 IE11. He said "Google Search ended support for IE11 in its main product." Here…