Chris Barnhart 9408 posts 0 comments

If ever there was one Google ranking factor that should be easy to prove or disprove, it’s .edu links.Right?Well, not so much.Misinformation and theories about what may or not be a Google search ranking factor persist far longer than…

The holiday shopping season is typically a boon for online retailers, but this year, supply chain issues coupled with heightened consumer demand have put merchants, and the PPC professionals that work with them, in a…

Trend research involves tracking the phrases, products, and content that generate the most interest among your target demographic. Trend research takes the guesswork out of understanding your audience so you can spend more time promoting…

YouTube SEO can help your content reach a wider audience by actively targeting people who are searching for your videos.First, you have to identify what topics people are searching for.Then, you need to know why YouTube ranks videos the way…

A year ago, Google introduced a new Googlebot Mascot, which was a cute looking spider. But it had no name. Well, a year later, Myriam on Twitter spotted in the alt tag of the image on the blog post that the Spider mascot has a name.…

Google announced a bunch of additions coming to the Google Ads Insights reporting. These include demand forecasts, consumer interest insights, audience insights, and change history insights and auction insights. Google said this is…

What a week - Google actually launched a broad core update days before the big online holiday shopping season - the Google November 2021 core update is live and rolling out. I share my thoughts on the timing, the release, more on core…

Google added to its help docs an explanation on how to opt out of Google Read Aloud with a meta tag, although the meta tag is not new. Google also clarified in those help docs the crawling behavior of the user agent.Again, the…

So we know Google has manual actions where a site can be impacted in terms of how it ranks in Google Search. Well, Microsoft Bing doesn't necessarily have manual actions but they do take action against some sites manually. Here is an…

Google is testing adding the Google Lens button in the mobile search results bar. This camera icon, Google Lens logo, would trigger your camera to come up and you can then search by taking pictures.This was spotted by Brian…