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After about four months without any core updates, Google announced its November 2021 broad core algo update on November 17, 2021:While Google itself confirmed that, as usual, we should give the update a week or two to fully roll out, we can…

Beginning on March 1, 2022, Google AdSense’s Matched content widget will only show ads, the company announced Wednesday. To go along with the change, Google is also rebranding Matched content as “Multiplex ads.” What’s…

Getting the internal linking optimized is important if you care about your site pages having enough authority to rank for their target keywords. By internal linking what we mean are pages on your website receiving links from other…

After several months of testing variations of what Microsoft Bing is calling "Page insights" - it is finally live. The lightbulb and page explorer snippet tool is now live for all to play with.Here are some screenshots of what it…

Google announced that it is shutting down the AdSense Matched content ad unit types beginning on March 1, 2022. This is due to "decreasing usage of the content promotion service" and "positive customer feedback and performance…

Google Ads posted an update that you a no longer to promote sports betting services or ads in Florida using the Google Ads platform. Google said this is effective as of today, November 24, 2021.Google said "in November 2021, the…

Google’s algorithm updates can make it feel as though the search engine is punishing publishers for mysterious reasons.Website rankings are never guaranteed.Even so, you can improve the stability of your rankings and formulate a more Google…

Google's John Mueller confirmed Google had a crawling issue - specifically saying "crawling for the caches had slowed down for some sites." Google said it was fixed "a while" ago and added that "it wasn't widespread, and that there…

Google Image Search on mobile is testing a new related images carousel feature for image previews. This was spotted by Brian Freiesleben and posted on Twitter yesterday.Here are some screenshots he shared that show the before and…

Whether you’re optimizing a website with a view to selling a tangible product, service, or digital service (such as SaaS), no organic product marketing strategy is complete without incorporating comparison keywords.Google continuously gets…