Chris Barnhart 9408 posts 0 comments

Google's John Mueller said putting the category name or topic name in your URL slug has zero impact on your rankings. I am not 100% sure if he really meant ZERO but he used a GIF that says ZERO.Here is the set of tweets on Twitter so…

Back in the early 2000s we use to cover Alexa, an Amazon related website ranking service here a lot. SEOs use it like they used PageRank, and how they now use Domain Authority or other third party website measurement services. Well,…

The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.Next up in our top three 2021 Whiteboard Friday episodes, in this installment from February, Andy…

Who hates doing chores? Cleaning is boring, ironing, ditto. Well, for many professionals, scheduling content is just as much of a chore as anything else. However, when it comes to content, preparation is key. Without solid planning, content…

Before you start: what do you know about SEO split-testing? If you’re unfamiliar with the principles of statistical SEO split-testing and how SplitSignal works, we're suggesting you start here or request a demo of SplitSignal.First, we…

A new guide from Google goes over the acceptable ways to incorporate user generated content (UGC) on your website to ensure you’re following the company’s guidelines.To assist websites with the correct use of UGC, Google has created an…

How to Search Like a ProThanks to data tracking, search engines are becoming increasingly good at anticipating what users are trying to find. Depending on what they’re searching for, they’ll often show what a user is most likely to click…

We all know that the last two years have been exceptionally tough for travel and tourism, from the biggest corporations all the way down to small local businesses.For most, their focus has been on surviving long enough to benefit from the…

These days, technology evolves at lightning speed. This can present an interesting challenge for writers, especially when creating paid content for a client. Not only do you need to choose the perfect topic; you also have to know which…

Google may have also pushed out a local search and map algorithm and ranking update over the past week or so. There has been some recent chatter and the Bright Local RankFlux tool has been off the charts for the past few weeks.In…