Chris Barnhart 8108 posts 0 comments

Google’s structured data documentation for vacation rentals was recently updated to require more specific data in a change that is more of a clarification than it is a change in requirements. This change was made without any formal…

Email marketing offers a direct line to your audience. It sparks brand awareness, nurtures leads, and closes deals. But to harness the potential of email, you need a reliable email marketing platform. That's what this guide is going to help…

Google's new spam algorithm update also introduced new spam policies including the upcoming site reputation abuse policy that won't go into effect until May 2024. Google has confirmed it will fight site reputation…

If you own a local business, it’s quickly becoming imperative to understand Google’s new Search Generative Experience (SGE) and how to adjust your local SEO strategies to maintain and even enhance your presence for optimal visibility,…

To achieve the desired outcomes, we implemented a comprehensive migration strategy. Our approach involved the following key steps and activities: Kick-off and alignment We initiated the project with a round of introductory calls…

Many brands, companies, and public figures employ ghostwriters to create content. This practice is also common among book authors and publishers.But what is a ghostwriter?In this article, we define ghostwriting and outline its pros and…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google will fight the site reputation abuse spam both…

Google’s John Mueller answered a question on Reddit about why people don’t use hyphens with domains and if there was something to be concerned about that they were missing. Domain Names With Hyphens For SEO I’ve been working online for 25…

Today’s Ask an SEO question comes from Ines, who asks: “Can we go over how/if keyword optimization will change (after the Helpful Content update)?” Great question, and one that gets asked a lot, especially when sites get penalized, remain…

1. Check Your Direct Competitors’ Backlinks Since link building helps your site rank higher, we can assume that the highest-ranking sites on SERPs have lots of good backlinks. The same is true for your competitors who rank higher than you.…