In September, Microsoft Advertising added 32 new attributes for its Bing Search Ads, and now, Microsoft added four more new attributes. These new attributes include Asian-owned, Latin-owned, Women-owned and Diabetic-friendly to be added to your Bing search ads.
The four new attributes are:
- Asian-owned
- Latin-owned
Here are all the current attributes as of today:
Accessibility
- Wheelchair accessible
- Visual assistance
- Hearing assistance