The right SEO tools can be total game-changers for small businesses.
They can help you outrank bigger competitors, drive targeted traffic, and grow your business. Without breaking the bank.
That’s why we’ve put together this carefully curated list of the absolute best SEO tools for small businesses.
Let’s dive in.
1. Semrush
Semrush is an all-in-one SEO and content marketing platform that can boost your online visibility. And is great for small businesses because it removes the need to purchase tons of different tools separately.
In fact, Semrush comes with over 20 tools that cover every aspect of SEO.
Here are just a handful of them:
- Keyword Magic Tool: Uncovers relevant keywords for your business
- SEO Writing Assistant: Guides you in crafting SEO-optimized articles that easy to read, original, and aligned with your tone of voice
- Link Building Tool: Streamlines your efforts to gain backlinks (links on other sites that point to yours)
- On Page SEO Checker: Provides recommendations to improve your on-page SEO elements like your article title, body copy, etc.
- Site Audit: Identifies technical SEO issues across your entire website
- Organic Research: Reveals your competitors’ strategies and helps you find new opportunities for growth
Plus, Semrush integrates with Google Search Console and Google Analytics (we’ll cover both of these tools later in this article). To provide an even deeper level of insight.
There are also some powerful AI features to further boost your SEO efforts. Like the ability to evaluate how difficult it is for your specific domain to rank for a given keyword in Keyword Magic Tool.