Google has updated the Google Analytics real-time reports to show real-time data in the last five minutes. Previously, Google only showed users in the last 30 minutes but now Google is showing both, 30 minutes and 5 minutes.
Here is a screenshot where you see the 30 minute metric on the left and the 5 minute metric on the right.
Maybe Google will add even more variations? I doubt it.
In 2022, Google updated Universal Analytics to show 5 minutes because when GA4 launched it showed 30 minutes and there was confusion between the UA3 real-time reports and GA4 real-time reports.
There is also this new GA4 reporting feature:
Finally, GA4 has introduced a much-awaited filter (Month, Week).
Has anyone noticed this?
