Google also announced that later this year, in the US, Google will make it easier for you to find your favorite sites by showing you sites you view more often, more often in the search results. Plus, Google will make the search results more personalized with Perspectives, highlight more creator profiles and more.
Google explained that sites you visit more often may be more likely to appear at the top of your search results. Those result will be labeled as “you visit often” and Google will also show that it was ranked higher because you visit the site within the about this result feature.
Google may show a label that you visit this page or site often.
I guess that means that click-through rate improves rankings but that would be your click through rate on sites you visit often impact your specific and personalized rankings in Google Search.
Perspectives will also get an update to show you content from social media platforms, forums and other communities, including blog posts.
Plus those content creators will be highlighted with their face, the social network, follower count and maybe more. We saw this being tested:
This is expanding perspectives:
Perspective is an option you can enable to narrow to this type of content after doing a query; sometimes a box appears as part of the original query. This is bringing more of this into web listings.