As expected, the Google November 2023 reviews update has started to roll out this week. It started on November 8, 2023 at about 12 pm ET. This will be the last time Google confirms a reviews update because it is now more of a regular update, compared to past reviews updates.
Google posted about the update on its search status dashboard saying, “Released the November 2023 reviews update. Learn more about how to write high quality reviews. Going forward, as the reviews system is now being improved at a regular and ongoing pace, we will no longer be posting about future updates on the status dashboard.”
Here is the tweet:
the November 2023 reviews update is also rolling out now (as per my last email: https://t.co/xny94FOVvn)
we’ll update the ranking release history page when the rollout is finished: https://t.co/hgjEkfpbA2
— Google Search Central (@googlesearchc) November 8, 2023
Google told us last week that this specific update will “mark a point when we’ll no longer be giving periodic notifications of improvements to our reviews system, because they will be happening at a regular and ongoing pace.”
As a reminder, the last reviews update was a big one in that it no longer just impacted product reviews but also impacted products, services, and things in more general.
Google April 2023 Reviews Update Quick Facts
Here are the most important things that we know right now in short form: