Earlier this week, Google began sending out email notices through Google Search Console to those site owners whose INP scores were not up to snuff. These notices had the subject line, “Core Web Vitals INP issues detected on your site.”
INP replacing FID. As a reminder, Google told us a couple of months ago that INP will replace FID in March 2024. Then a few weeks ago, Google released a new report in Search Console to communicate INP scores to site owners, so they can prepare before the March 2024 deadline.
INP (Interaction to Next Paint) is a new metric that will replace FID (First Input Delay) as a Core Web Vital in March 2024. “Until then, INP is not a part of Core Web Vitals. Search Console reports INP data to help you prepare,” Google explained.
Email notices. Now, Google is sending out email notices to site owners that have scores below the threshold of a good INP score. The emails list out the site domain that has the issue, so if you have multiple verified sites in Search Console that have poor INP scores, it may list multiple site URLs in the email.
Here is a sample email:
Concern and confusion. These emails, as you’d expect, is causing concern, panic and confusion. If you have been on social the past couple of days, you will see countless posts from site owners freaked out about what to do to “fix” their Google issues. It almost all goes back to this email about the INP scores.
Mordy Oberstein and Nati Elimelech put it well in these set of tweets.