Search Engine Codex - All about SEO and Blogging

We reported yesterday the sad news that Bill Slawski has died.It’s less than 24 hours later and no actual obituary has been published (either by a news site or funeral home). Yet, Google’s search results are littered with spammy…
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SEJ is thrilled to announce that Amanda Zantal-Wiener is our Editor-In-Chief! This is a newly created role focused heavily on leadership and strategy. Amanda will be overseeing the entire editorial team and guiding us into our exciting…
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Google News has been around for two decades. And now more than ever, the internet is many people’s primary news source. Gone are the days of buying a newspaper in your local shop to get the day’s news. Now, we have multiple news sources at…
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There was another unconfirmed update on May 16th, about 6 months since the last confirmed Google core update. Spammers killed off the Bing anonymous sitemap submission method. Google will likely replace FID with INP in Core Web…
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Google launched the popular products carousel in 2019 but now it seems Google is showing a carousel above the products to filter based on price, brand and other attributes. So we have an embedded filter carousel within the products…
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There is a new data revolution happening, and it’s sweeping across the industry so quickly that many SEO and digital marketers are struggling to make sense of the insights and intelligence at their disposal. To utilize this opportunity,…
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Google's John Mueller responded to some concerns on Reddit about "toxic links." He was asked where do these toxic links come from, in which he replied "Toxic links is all about selling tools." He told the individual "don't get hung up…
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Google seems to be testing adding a local pack for ads along with a normal organic local pack, I believe. Here is a screenshot showing a local pack labeled as "Ads" that show a list of stores that have shoes near you. You can click…
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Did you know that Google shows "out of stock" for items you label with the value of back ordered in your structured data for products? Some feel it should say back ordered and not out of stock, but I am not too sure if there is much…
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Satisfying search intent is a critical component of our daily SEO work. But if you're not thinking ahead to what a searcher might look for after that initial query is answered, you could be missing out. In today's Whiteboard…
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Maximizing the return on video inventory is a problem likely to be found at the top of most publishers’ lists. Help is on the way for those using Ad Manager thanks to new video specific tools from Google.The new features are part of the…
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Google has confirmed that the search company is experimenting with a new Google Ads label display, this was after this has been spotted in the wild by some in the industry. The test includes different verbiage like “advertisement” and…
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It pains me to write this - Bill Slawski, a man who has literally helped transform the SEO industry into what it is today, has passed away on Tuesday, May 17th. I've personally known Bill for two decades, starting when I first got…
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We have just learned the shocking news that Bill Slawski, an SEO expert and pioneer, has passed away.Go Fish Digital shared the news, via Twitter.We're devastated to share that our colleague and dear friend, @bill_slawski has passed away.…
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Yelp has added a new Request a Call feature to help service businesses more easily connect with potential clients. Users can specify a preferred call-back time. It’s then up to businesses to either confirm or ask for a different time.How…
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